JKR
Liberty advises the management team of Jones Knowles Ritchie (“JKR”) on their significant investment from Breakwater Management
Liberty Corporate Finance is pleased to announce it has advised the management team of JKR, a leading independent strategic brand consultancy, on a significant investment from Breakwater Management, a Los Angeles-based private equity firm focused on the Media & Entertainment, Marketing, and Tech-Enabled Services sectors.
We are very appreciative of the support and guidance provided by Dan, Rory, and Brock throughout the process. Their commercial approach and understanding of the management team’s priorities were invaluable in helping us navigate the transaction with Breakwater. We are excited about the opportunities ahead and very grateful for their support in getting us to this point.
James Nixon
Global CEO of JKR
Founded in 1990, JKR has approximately 300 employees across its London and New York offices, working with some of the world’s most recognised companies across brand strategy, identity and experience. Its clients include AB InBev, Coca-Cola, Ford Motor, KFC, Walmart and Yahoo!.
Breakwater’s investment will support JKR’s next phase of growth, enabling the business to further invest in its people and capabilities, extend its global reach and pursue new opportunities, whilst preserving the independence, culture and creative standards that have been central to JKR’s success.
James Nixon, Global CEO of JKR, will continue to lead the business alongside the existing management team. Breakwater’s investment brings together JKR’s distinctive creative capabilities and deep client relationships with Breakwater’s experience in marketing services and its operational and investment expertise.
The transaction represents an important milestone for JKR as it builds on its strong foundation and continues to support some of the world’s leading brands through its strategic, creative and experience-led offering.
It has been a pleasure to advise the JKR management team on this transaction. They have built a genuinely distinctive business, with an exceptional team, and some of the world’s leading brands as clients. Breakwater is an excellent partner for JKR, and this investment represents an exciting next chapter for the business. We wish the team every success as they continue to grow with Breakwater
Dan Martinez
Partner
+44 (0) 7398 212 298
[email protected]